Strategic Thinking
Strategic Talking
"You can strategically add strategy, to
any strategic sentence, to give it any strategic meaning, you strategically
want it to strategically have."
Phil Jones
The issue...
The word "Strategy" is frequently mis-used. How often
do you feel you are listening to a sentence where strategy is
simply inserted where "important" would do? There are
many examples of this. Are your "strategic customers"
really "strategic" or just "important"? Is
your strategy just a plan, or will it position you in the market
uniquely,, providing you with a sustainable profit stream?
This is just one example where "strategy" is used poorly.
It stops us thinking about what it really means. The quality of
your strategic thinking, and the quality of your conversation
about strategy will directly affect the quality of the strategy's
implementation.
We have come across at least 16 ways in which the word "strategy"
is used in business. These are not 16 different strategies. Nor
are they 16 areas where strategy is applied. They are 16 different
ways of thinking and talking about strategy. They help you generate
new strategies that you can turn into plans and actions: Strategies
that are better thought through and understood.
By being clearer about your strategy, as a management team, you
are more likely to work together well, walk out the room with
the same understanding, and communicate your strategy richly and
clearly. Our strategic thinking and planning workshops can help
you improve the quality of your thinking, conversation, planning
and action.
Some options
Training and workshops: We
provide presentations, training and talks on strategic thinking
and planning. These range from 1 and 2 hour briefings to whole
day workshops or customised training over a period.
Strategic planning away days:
We regularly facilitate away days for clients to help
them develop their strategy. We usually work with the Chief Executive/Managing
Director and the team beforehand so that the best use is made
of the limited time together.
One to one work: With
some clients we do one to one strategic thinking and work. Whilst
this is often with the owner-managers of family businesses, though
Executives and Directors in the "corporate" world also
appreciate this coaching in strategic thinking
Publications: We
have two books on aspects of strategy, in preparation.
Next steps
Have an exploratory conversation:
To discuss your particular strategic thinking needs,
contact us
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-Strategic Learning
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